Ultimate Guide to Visiting Pier 39 in San Francisco

Date: 16/07/2024

Introduction

Welcome to Pier 39, San Francisco’s premier waterfront destination that seamlessly combines rich history, stunning architecture, and a vibrant cultural scene. Situated on the northern waterfront of San Francisco Bay, Pier 39 has grown from its origins as a simple pier built in 1905 into one of the city’s most visited attractions. Conceived by entrepreneur Warren Simmons and officially opened to the public on October 4, 1978, Pier 39 now welcomes over 15 million visitors annually (Pier 39 History). This bustling hub offers a unique blend of shopping, dining, entertainment, and breathtaking views of iconic landmarks such as Alcatraz Island, the Golden Gate Bridge, and the Bay Bridge (San Francisco Travel).

In this comprehensive guide, we will delve into the historical significance and architectural marvels of Pier 39, provide essential visitor information including travel tips and ticket prices, and explore the economic and cultural impacts of this beloved landmark. Additionally, we will highlight the must-see attractions, dining, and shopping experiences to ensure you make the most of your visit. Whether you’re a first-time visitor or a local looking to rediscover the magic of Pier 39, this guide offers valuable insights to enhance your experience.

Table of Contents

History and Significance of Pier 39

Origins and Development

Pier 39, located in San Francisco, California, is a popular shopping center and tourist attraction built on a pier in the San Francisco Bay. The pier was originally constructed in 1905 as part of the city’s extensive waterfront development. However, it wasn’t until the late 20th century that Pier 39 transformed into the bustling hub it is today. The idea for Pier 39 as a commercial and entertainment complex was conceived by entrepreneur Warren Simmons, who envisioned a family-friendly destination that would capitalize on the scenic waterfront location. The pier officially opened to the public on October 4, 1978, and has since become one of San Francisco’s most visited sites, drawing over 15 million visitors annually (Pier 39 History).

Architectural and Structural Features

The design of Pier 39 was intended to reflect the maritime heritage of San Francisco while providing modern amenities and attractions. The pier’s architecture incorporates elements of traditional wharf buildings, with wooden planks, nautical-themed decor, and panoramic views of the bay. The layout includes two levels of shops, restaurants, and entertainment venues, all designed to maximize the visitor experience. Notably, the pier offers unobstructed views of iconic landmarks such as Alcatraz Island, the Golden Gate Bridge, and the Bay Bridge, making it a prime location for sightseeing and photography (San Francisco Travel).

Visitor Information

Visiting Hours

Pier 39 is open daily from 10 AM to 10 PM. However, individual attraction hours may vary, so it’s advisable to check the specific hours for each attraction before planning your visit.

Ticket Prices

While admission to Pier 39 is free, attractions like the Aquarium of the Bay have separate ticket prices. For example, admission to the Aquarium of the Bay ranges from $19.25 for children to $29.25 for adults. Combo tickets for multiple attractions are also available, offering savings for visitors planning to explore several sites. Visit the official website for more details.

Travel Tips

Parking can be challenging; consider using public transport. The F-Line streetcar stops right at Pier 39. Additionally, mornings are generally less crowded, making it a great time to explore.

Nearby Attractions

Pier 39 is conveniently located near several other popular attractions in San Francisco, such as Fisherman’s Wharf, the Exploratorium, and Ghirardelli Square. Consider combining these nearby sites into your itinerary for a full day of exploration.

Accessibility

Pier 39 is wheelchair accessible, with ramps and elevators available for ease of movement. Accessible restrooms and designated parking spaces are also provided.

Economic Impact

Pier 39 has had a significant economic impact on San Francisco, contributing to the city’s tourism industry and local economy. The pier is home to over 100 specialty shops, 14 full-service restaurants, and numerous attractions, including the Aquarium of the Bay and the San Francisco Carousel. These businesses generate substantial revenue and provide employment opportunities for thousands of residents. Additionally, Pier 39’s popularity has spurred further development in the surrounding Fisherman’s Wharf area, enhancing the overall appeal of the waterfront district (San Francisco Business Times).

Cultural and Social Significance

Beyond its economic contributions, Pier 39 holds cultural and social significance for both locals and tourists. The pier is a gathering place for community events, festivals, and performances, fostering a sense of community and cultural exchange. One of the most beloved features of Pier 39 is the colony of California sea lions that have made the pier’s K-Dock their home since 1989. These marine mammals have become an iconic symbol of the pier, attracting visitors from around the world and contributing to marine conservation awareness (Marine Mammal Center).

Environmental Initiatives

Pier 39 is also committed to environmental sustainability and conservation efforts. The pier has implemented various green initiatives, such as recycling programs, energy-efficient lighting, and water conservation measures. Additionally, the pier supports marine life protection through partnerships with organizations like The Marine Mammal Center and the Aquarium of the Bay. These efforts aim to preserve the natural beauty of the San Francisco Bay and promote environmental stewardship among visitors (Aquarium of the Bay).

Historical Events and Milestones

Over the years, Pier 39 has been the site of numerous historical events and milestones. For example, the pier hosted the 1984 Democratic National Convention’s opening night celebration, drawing national attention to the venue. In 2003, Pier 39 celebrated its 25th anniversary with a series of special events and activities, highlighting its enduring popularity and success. More recently, the pier has adapted to changing times by incorporating digital experiences and interactive exhibits, ensuring it remains a relevant and engaging destination for future generations (San Francisco Chronicle).

Visitor Experience and Attractions

Sea Lions at K-Dock

One of the most iconic attractions at Pier 39 is the sea lions that have made the K-Dock their home since 1990. These playful marine mammals can be seen lounging on the floating docks, barking, and interacting with each other. The best time to see them is during the winter months when their numbers can swell to over 900. The Marine Mammal Center provides educational information about these fascinating creatures and their behaviors.

Aquarium of the Bay

The Aquarium of the Bay offers visitors an immersive experience into the aquatic life of the San Francisco Bay and its surrounding waters. The aquarium features over 20,000 marine animals, including sharks, rays, and jellyfish. Highlights include the 300-foot-long tunnels that provide a 360-degree view of marine life and the touch pools where visitors can interact with sea stars, bat rays, and other creatures.

Located at the heart of Pier 39, the San Francisco Carousel is a hand-painted marvel featuring famous San Francisco landmarks such as the Golden Gate Bridge, Alcatraz, and Coit Tower. This double-decker carousel, imported from Italy, is a favorite among children and adults alike, offering a nostalgic ride with stunning views of the bay.

Magowan’s Infinite Mirror Maze

For a unique and mind-bending experience, visitors can explore Magowan’s Infinite Mirror Maze. This attraction features a labyrinth of mirrors and LED lights that create an illusion of infinite corridors. It’s a fun and challenging activity for families and groups, providing a visually stunning adventure.

7D Experience

The 7D Experience combines a 3D ride with video game elements, offering an interactive and thrilling adventure. Participants wear 3D glasses and use laser blasters to compete against each other in various scenarios, such as battling zombies or navigating through a haunted mine. The ride’s motion seats and special effects make it a fully immersive experience.

Musical Stairs

A whimsical and interactive attraction, the Musical Stairs at Pier 39 allow visitors to create music with their footsteps. Each step produces a different note, encouraging playful exploration and creativity. This installation is a hit with both children and adults, adding a touch of magic to the pier.

Street Performers

Pier 39 is renowned for its vibrant street performances, featuring a variety of entertainers such as magicians, jugglers, musicians, and acrobats. These performances are free to watch and occur throughout the day, adding to the lively atmosphere of the pier. Visitors can check the Pier 39 events calendar for scheduled performances and special events.

Dining and Shopping

Pier 39 offers a diverse array of dining options, from casual eateries to fine dining restaurants. Notable mentions include Fog Harbor Fish House, known for its fresh seafood and stunning views of the bay, and Boudin Bakery, famous for its sourdough bread. Additionally, the pier is home to numerous shops and boutiques, offering everything from souvenirs to unique gifts.

The Flyer – San Francisco

The Flyer – San Francisco is a state-of-the-art flying theater that takes visitors on a simulated aerial tour of the city. The ride features motion seats, wind effects, and a giant screen, providing a breathtaking experience of flying over San Francisco’s iconic landmarks, including the Golden Gate Bridge and Alcatraz Island.

Bay Cruises

Pier 39 is a departure point for various bay cruises, offering scenic tours of San Francisco Bay. Popular options include the Blue & Gold Fleet and Red and White Fleet, which provide narrated tours highlighting the city’s history and landmarks. These cruises offer stunning views of the skyline, the Golden Gate Bridge, and Alcatraz Island.

Whale Watching Tours

For those interested in marine wildlife, Pier 39 offers whale watching tours that provide the opportunity to see gray whales, humpback whales, and other marine life in their natural habitat. These tours are typically available from December to May, coinciding with the whales’ migration periods.

Historic Ships at Hyde Street Pier

A short walk from Pier 39, the Hyde Street Pier is part of the San Francisco Maritime National Historical Park and features a collection of historic ships. Visitors can explore vessels such as the Balclutha, a 19th-century sailing ship, and the Eureka, a steam-powered ferryboat. The pier offers a glimpse into the maritime history of San Francisco.

Pier 39 Marina

The Pier 39 Marina is a bustling hub for boating enthusiasts, offering 300 slips for vessels up to 60 feet in length. The marina provides modern amenities and services, making it a popular destination for both local and visiting boaters. The scenic location also offers beautiful views of the bay and the city skyline.

The RocketBoat

For thrill-seekers, the RocketBoat offers a high-speed adventure on the waters of San Francisco Bay. This speedboat ride features sharp turns, spins, and high-speed runs, providing an adrenaline-pumping experience. The ride also offers spectacular views of the bay and the city’s landmarks.

Dining Options

Seafood Delights

Pier 39 is renowned for its seafood offerings, reflecting San Francisco’s rich maritime heritage. Fog Harbor Fish House is a must-visit for seafood enthusiasts, offering sustainably sourced dishes such as clam chowder, Dungeness crab, and fresh oysters. The restaurant boasts panoramic views of the Golden Gate Bridge and Alcatraz Island, enhancing the dining experience.

Another popular spot is Pier Market Seafood Restaurant, which has been serving fresh seafood since 1983. Their mesquite-grilled fish and award-winning clam chowder are local favorites. The restaurant’s commitment to sustainability is evident in their use of locally sourced ingredients.

International Cuisine

For those seeking a taste of Italy, Luigi’s Pizzeria offers authentic Italian pizzas made with fresh ingredients and traditional recipes. Their wood-fired oven pizzas are a hit among visitors and locals alike.

Crêpe Café provides a delightful French twist with its variety of sweet and savory crêpes. Made to order, these crêpes are perfect for a quick snack or a light meal while exploring the pier.

Casual and Family-Friendly Dining

Families will appreciate the casual dining options available at Pier 39. Bubba Gump Shrimp Co. offers a fun, family-friendly atmosphere with a menu inspired by the movie “Forrest Gump”. The engaging decor and interactive elements make it a favorite among children.

Shopping Options

Pier 39 isn’t just about dining; it’s also a shopper’s paradise. From unique boutiques to souvenir shops, there’s something for everyone. Alcatraz Gift Shop offers a range of memorabilia related to the famous island, while Lefty’s San Francisco caters to the left-handed with a variety of quirky items.

Crystal Fair is perfect for those looking to buy beautiful gemstones and unique jewelry. For toy lovers, The San Francisco Sock Market provides a fun and colorful shopping experience with its wide range of novelty socks.

Conclusion

Pier 39 stands as a testament to San Francisco’s rich maritime heritage and its ability to evolve with the times while preserving its historical essence. From its humble beginnings as a simple pier to its transformation into a bustling commercial and entertainment complex, Pier 39 has become an integral part of San Francisco’s cultural and economic landscape. Its diverse range of attractions, including the iconic sea lions at K-Dock, the immersive Aquarium of the Bay, and the thrilling 7D Experience, offer something for visitors of all ages and interests.

Moreover, Pier 39’s commitment to environmental sustainability and community engagement underscores its role as a responsible and beloved landmark. Its numerous dining and shopping options, coupled with the vibrant street performances and seasonal events, make it a dynamic and constantly evolving destination. As you explore Pier 39, you’ll not only enjoy its modern amenities and attractions but also become part of its ongoing story, contributing to the cultural tapestry of San Francisco (San Francisco Business Times, San Francisco Chronicle).

Plan your visit to Pier 39 today to experience the best of San Francisco’s waterfront charm. Don’t forget to download our mobile app Audiala for more travel tips and follow us on social media for the latest updates.

References

Visit The Most Interesting Places In San Francisco

Yoda Fountain
Yoda Fountain
Yerba Buena Gardens
Yerba Buena Gardens
Vaillancourt Fountain
Vaillancourt Fountain
The Big C
The Big C
Sutro Baths
Sutro Baths
Shakespeare Garden
Shakespeare Garden
Ripley's Believe It or Not!
Ripley's Believe It or Not!
Pioneer Park
Pioneer Park
Pier 39
Pier 39
Pier 39
Pier 39
Oracle Park
Oracle Park
Musée Mécanique
Musée Mécanique
Murphy Windmill
Murphy Windmill
Muir Woods National Monument
Muir Woods National Monument
Muir Beach Overlook
Muir Beach Overlook
Lotta's Fountain
Lotta's Fountain
Ina Coolbrith Park
Ina Coolbrith Park
Hyde Street Pier
Hyde Street Pier
Huntington Falls
Huntington Falls
Golden Gate Bridge
Golden Gate Bridge
Fort Point
Fort Point
Fort Cronkhite
Fort Cronkhite
Fisherman's Wharf
Fisherman's Wharf
Dewey Monument
Dewey Monument
Coit Tower
Coit Tower
Camera Obscura
Camera Obscura
Albany Bulb
Albany Bulb
16th Avenue Tiled Steps
16th Avenue Tiled Steps