History of Tara Theatre
Origins & Early Years (1968–1980)
Tara Theatre opened on July 10, 1968, under Loew’s Theatres, its name a tribute to the plantation in Gone with the Wind (Wikipedia; Cinema Treasures). Its debut featured a grand 70mm showing of Gone with the Wind on a massive 60-foot screen. The original design boasted modernist lines and a large auditorium with over 1,000 seats, quickly making Tara a focal point for Atlanta’s film lovers (TonetoATL).
In 1975, following industry trends, the theater was divided into two screens, allowing for a greater variety of programming (Cinema Treasures).
The Lefont Era & Expansion (1980–1990)
A pivotal shift occurred in 1980 when George Lefont, a champion of Atlanta’s art-house cinema, purchased the theater (ArtsATL). Lefont elevated Tara’s profile by programming independent, foreign, and classic films often unavailable elsewhere in Atlanta. In 1983, a third screen was added, enhancing its role as a hub for cinephiles. Notably, Tara was among the first Atlanta theaters to screen Star Wars in 1977 (Garden & Gun).
Corporate Ownership & Renovations (1990–2002)
Ownership changed hands multiple times in the 1990s, passing from Hoyt’s Cinemas to United Artists Theatres, and then to Regal Entertainment Group in 2002 (SaportaReport). Renovations during this period introduced a four-screen layout, streamline moderne details, and classic Hollywood décor (Wikipedia).
Community Role & Final Years
Tara Theatre became a vital venue for film festivals, including the Atlanta Jewish Film Festival, and was famed for its curated programming that challenged and inspired audiences (ArtsATL). Its prime location on Cheshire Bridge Road made it accessible to a wide audience (Urbanize Atlanta).
In 2022, Regal announced the closure of Tara Theatre, prompting an outpouring of nostalgia and appreciation from Atlanta’s film community (Atlanta News First).
Architectural & Operational Features
Tara Theatre’s architecture combined mid-century modernism with later streamline moderne flourishes. The interior featured intimate auditoriums, vintage film equipment displays, and classic Hollywood portraits (Rough Draft Atlanta). Noteworthy was the theater’s ability to project historic 35mm and 70mm film prints, offering a rare, authentic experience (Urbanize Atlanta).
Cultural Significance & Community Impact
Tara Theatre was more than a cinema; it was a gathering place for Atlanta’s cinephile community. Its commitment to diverse films—ranging from international art-house gems to provocative indies—cemented its status as a cultural landmark. The theater’s legacy continues to influence Atlanta’s independent film scene, with venues such as Plaza Theatre and Landmark Midtown Art Cinema carrying on its spirit (Atlanta Hits).
Visiting Hours & Ticket Information
(Historic Information; Theater Closed as of Late 2022)
- Typical Hours
- Monday–Thursday: 12:00 PM – 10:00 PM
- Friday–Sunday: 11:00 AM – 11:00 PM
- Tickets
- Prices ranged from $10–$15; matinee, senior, and student discounts were available.
- Tickets could be purchased online or at the box office.
For updates regarding reopening efforts or events, visit the Tara Theatre website.
Accessibility & Travel Tips
- Accessibility Fully wheelchair accessible, with designated seating and restrooms; assistive listening devices offered upon request.
- Parking On-site and nearby street parking available; early arrival recommended for busy showtimes.
- Transit Accessible via MARTA bus routes; close to major roads.
- Dining An array of local restaurants nearby for pre- or post-movie meals.
Nearby Attractions
- Martin Luther King Jr. National Historical Park (National Park Service)
- Ponce City Market
- Atlanta BeltLine Eastside Trail
- The Historic Fourth Ward Park
- Plaza Theatre (another historic cinema in Atlanta)
Frequently Asked Questions (FAQs)
Q: Is Tara Theatre currently open?
A: The original Regal Tara Cinemas closed in late 2022. Check the official Tara Theatre website for any reopening news or special events.
Q: Where can I see similar films in Atlanta?
A: Visit Landmark Midtown Art Cinema, Plaza Theatre, or Cinefest Film Theatre for curated independent and international films (Atlanta Hits).
Q: Is the theater wheelchair accessible?
A: Yes, Tara Theatre provided accessible seating and facilities.
Q: Are there special events or film festivals?
A: Historically, Tara hosted festivals like the Atlanta Jewish Film Festival; similar events continue at other Atlanta venues.
Visuals & Media
Explore more visuals and potential virtual tours on the official Tara Theatre website.
Legacy & Alternatives
With the closure of Regal Tara Cinemas, Atlanta’s film community rallied to support art-house cinema elsewhere. The Plaza Theatre, Landmark Midtown Art Cinema, and Cinefest Film Theatre now anchor the city’s independent and international film landscape. Tara’s influence endures, inspiring a diverse, engaged audience and a robust festival scene (Secret Atlanta; SaportaReport).
Related Atlanta Historical Site: Martin Luther King Jr. National Historical Park
Located nearby, the Martin Luther King Jr. National Historical Park commemorates the life and legacy of Dr. King. Visitors can tour his childhood home, the historic Ebenezer Baptist Church, and the King Center. The park is open daily, typically from 9:00 AM to 5:00 PM, and is fully wheelchair accessible. Admission is free, though advance reservations may be required for some tours. For more, see the National Park Service website.
