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Museu Da Imagem E Do Som De Santa Catarina

Florianopolis, Brazil

Visiting Museu da Imagem e do Som de Santa Catarina (MIS-SC): The Complete Guide

Date: 03/07/2025

Introduction

The Museu da Imagem e do Som de Santa Catarina (MIS-SC), located at the heart of Florianópolis within the Centro Integrado de Cultura (CIC), is a premier institution dedicated to preserving, researching, and celebrating the audiovisual heritage of Santa Catarina. Officially established in 1998, MIS-SC safeguards an extensive collection of audiovisual materials—ranging from photographs and film reels to audio recordings—documenting the state’s rich cultural, social, and historical tapestry. As both a repository and a vibrant cultural hub, MIS-SC fosters research, education, and community engagement, making it an essential destination for locals, researchers, students, and travelers (FCC official site, MIS Brasil).

Housed in the modernist CIC complex, the museum holds over 200,000 items, tracing the evolution of media and communication from the late 19th century to the present. With free admission, accessible facilities, and diverse programming, MIS-SC welcomes everyone to immerse themselves in the audiovisual history of Santa Catarina. This guide covers the museum’s history, collections, visitor information, accessibility, nearby attractions, and practical tips to enhance your visit (MIS-SC history, visite Floripa).

Contents

Historical Context and Significance

Origins of Audiovisual Heritage in Brazil

By the late 20th century, Brazil recognized the need to preserve its burgeoning audiovisual legacy. With the proliferation of television, radio, photography, and cinema, safeguarding these records became a national priority. Santa Catarina, with its unique blend of traditions and cultures, joined this movement, establishing specialized institutions to protect and promote its audiovisual memory (MIS Brasil).

Foundation and Mission

MIS-SC was created by State Decree No. 2,362 on August 31, 1998, as a public institution dedicated to collecting, preserving, and disseminating audiovisual materials that reflect the state’s history and culture. The museum’s mission is to be a center for research, education, and public engagement, making its growing collection accessible to all (FCC official site).

Role of Fundação Catarinense de Cultura

The Fundação Catarinense de Cultura (FCC) oversees MIS-SC, ensuring its integration into the state’s cultural policy. The FCC provides funding, direction, and logistical support, fostering collaborations with museums, archives, and educational institutions across Santa Catarina (FCC).

Location and Architectural Significance

MIS-SC is housed in the Centro Integrado de Cultura (CIC), a notable modernist complex inaugurated in 1982. The CIC is Florianópolis’s principal cultural hub, hosting theaters, galleries, and other museums, which allows MIS-SC to offer interdisciplinary experiences and reach broader audiences (CIC).

Collection Highlights

As of 2025, the museum’s collection features over 200,000 items:

  • Photographs, Negatives, and Slides: Capturing urban and rural life, festivals, and key moments from the late 19th century onward.
  • Audio Recordings: Documenting music, oral histories, and radio broadcasts from across the state.
  • Film Reels and Video: Archival footage of political, social, and cultural events, as well as works by Santa Catarina filmmakers.
  • Historic Equipment: Cameras, projectors, gramophones, radios, and more illustrate the technological evolution of media (MIS-SC Acervo).

Regional and National Importance

While national museums in Rio de Janeiro and São Paulo focus on broader Brazilian media, MIS-SC is distinct in its dedication to Santa Catarina’s unique identities and histories. Its archives are vital for scholars, filmmakers, and the public, supporting documentaries, academic research, and community projects (MIS Brasil).

Challenges and Innovations

MIS-SC faces challenges common to cultural institutions, including the preservation of fragile formats and adapting to rapid technological change. Ongoing digitization projects and virtual exhibitions have expanded access, especially post-pandemic, bringing Santa Catarina’s audiovisual heritage to a global audience (FCC news).

Community Engagement

The museum hosts workshops, screenings, lectures, and educational programs, encouraging public participation and contributions to its growing collection. These initiatives make MIS-SC a lively center for cultural dialogue and creative expression (MIS-SC events).

Legislative Framework

MIS-SC’s activities align with state and federal policies protecting cultural heritage, such as the Lei de Incentivo à Cultura and the Estatuto dos Museus, ensuring that audiovisual history is preserved as a public good (Lei de Incentivo à Cultura).


Visitor Information

Hours, Tickets, and Admission

  • Opening Hours: Tuesday to Sunday, 10:00 AM – 9:00 PM (closed Mondays).
  • Admission: Free for all visitors.

Accessibility

  • Wheelchair accessible (ramps, adapted restrooms).
  • Exclusive parking for people with disabilities and elderly visitors.
  • Contact the museum ahead for specific needs or requests.

Getting There

  • Address: Av. Governador Irineu Bornhausen, 5600 – Agronômica, Florianópolis.
  • By Public Transport: Multiple bus lines serve the CIC area.
  • By Car or Taxi: Parking available at the complex; ride-shares and taxis are common.

Travel Tips & Nearby Attractions

  • Best Times to Visit: Weekdays and mornings are quieter.
  • Nearby Sites: Historic Downtown, Public Market, Hercílio Luz Bridge, and beaches such as Joaquina and Campeche.
  • Combine your visit: Explore other venues within the CIC complex, including galleries, theaters, and bookstores.

Exhibitions and Collections

Permanent Exhibitions

  • Timeline of Audiovisual History: Traces the evolution of media in Santa Catarina through photographs, films, and devices (visite Floripa).
  • Historic Equipment: Showcases projectors, cameras, radios, and more, highlighting technological changes (fui ser viajante).
  • Photography and Negatives: Rare images reveal the region’s development and cultural milestones.

Temporary Exhibitions

  • Rotating shows focus on cinema, music, photography, and popular culture.
  • Collaborations with local filmmakers, artists, and researchers.
  • Thematic exhibitions celebrate Santa Catarina’s creative achievements (MIS-SC events).

Collection Highlights

  • Augusto Suíter’s Glass Negatives: Historic railway construction photography.
  • Armando Carreirão Films: Documentaries of Santa Catarina’s cultural landscape.
  • Autographed LPs: Signed records by icons like Elis Regina.
  • Broadcast Equipment: Artifacts from local radio and TV history (guia Santa Catarina, cidade e cultura).

Guided Tours and Educational Programs

  • Guided Tours: Available upon request; advance booking recommended for groups. Tours are generally in Portuguese ([email protected]).
  • Workshops: Cover topics such as photography, video editing, and documentary production.
  • School and Community Programs: Engage students and the public with audiovisual history.

Visitor Experience and Amenities

  • Interactive Displays: Hands-on activities with vintage equipment and editing stations.
  • Library and Documentation Center: Open to the public for research by appointment.
  • Restrooms and Water Fountains: Adapted for visitors with disabilities.
  • Reception and Staff: Trained personnel provide information and support.
  • No Onsite Café: Food and retail options are available within the CIC complex.

Frequently Asked Questions (FAQ)

Q: What are the opening hours?
A: Tuesday to Sunday, 10:00 AM – 9:00 PM. Closed Mondays.

Q: Is admission free?
A: Yes, general admission is free.

Q: Is the museum accessible for people with disabilities?
A: Yes, including ramps, adapted restrooms, and parking.

Q: Are guided tours available?
A: Yes, book in advance for groups or special needs.

Q: What is the photography policy?
A: Ask at reception before taking photos—policies may vary by exhibit.

Q: Are exhibitions and tours available in other languages?
A: Currently, most are in Portuguese. Use translation apps or bring a guide if needed.


Timeline of Key Milestones

  • 1965: Museu da Imagem e do Som founded in Rio de Janeiro.
  • 1982: CIC complex inaugurated in Florianópolis.
  • 1998: MIS-SC established by State Decree.
  • 2000s: Digitization and public programming expand.
  • 2020s: Digital access and virtual exhibitions become prominent.

Practical Tips

  • Allow 1–2 hours to visit.
  • Visit on weekdays for a quieter experience.
  • Explore other CIC attractions for a full cultural day.
  • Contact the museum at [email protected] or +55 (48) 3664-2650 for group visits or special needs.
  • For updates, check the MIS-SC official site and event calendar.

Summary and Call to Action

The Museu da Imagem e do Som de Santa Catarina (MIS-SC) offers an unparalleled journey through the audiovisual and cultural history of Santa Catarina. With its extensive collections, dynamic exhibitions, educational programs, and accessible, inclusive environment, MIS-SC is a must-visit destination in Florianópolis for culture lovers, families, students, and researchers alike.

Plan your visit today—explore the official website for current exhibitions and events, and consider downloading the Audiala app for curated audio guides and interactive experiences. Don’t forget to follow MIS-SC on social media for the latest updates and explore related cultural sites in Florianópolis to enrich your itinerary (MIS-SC events, FCC, MIS Brasil).


Sources and Further Reading


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