Exterior view of Austria Vienna Stadium in 2020

Generali Arena

Generali Arena: Visiting Hours, Tickets, History, and Guide to Vienna’s Sporting Heritage

Date: 03/07/2025

Introduction

Generali Arena, located in Vienna’s Favoriten district, stands as a modern symbol of Austrian football heritage and urban culture. Established in 1925 and originally known as Franz Horr Stadium, the arena has evolved into a state-of-the-art, eco-friendly venue that is home to FK Austria Wien—one of Austria’s most decorated football clubs. Generali Arena is not only a destination for thrilling sporting events, including the iconic Wiener Derby and American football games with the Vienna Vikings, but also a hub for community engagement and cultural exploration. This comprehensive guide details visiting hours, ticketing options, travel advice, stadium amenities, and nearby attractions, ensuring a seamless and enriching experience for every visitor (myaustria.wordpress.com, fk-austria.at, generali-arena.at).

Exterior view of Austria Vienna Stadium with modern architecture and clear sky

Colorful mural of a football player next to Austria Vienna Stadium in Vienna

History and Development of Generali Arena
Naming, Ownership, and Modernization
Stadium Facilities and Capacity
Visiting Hours and Ticket Information
Travel Tips and Directions
Nearby Attractions and Cultural Sites
Events, Tours, and Matchday Experience
Accessibility and Sustainability
Frequently Asked Questions (FAQ)
Conclusion & Practical Tips
References and Links

History and Development of Generali Arena

Generali Arena first opened its doors in 1925 as České srdce (“Czech Heart”), serving the Czech immigrant community and SK Slovan Wien. In 1973, FK Austria Wien adopted it as their permanent home, renaming it Franz Horr Stadium in honor of the club’s founding president. The stadium has endured war damage, multiple renovations, and capacity expansions—all reflecting the evolving needs of Viennese football (myaustria.wordpress.com, Football Tripper). Its 2018 redevelopment transformed it into a UEFA four-star venue, balancing historical charm with cutting-edge amenities (generali-arena.at).

Naming, Ownership, and Modernization

In 2010, a naming rights partnership with Generali insurance company rebranded the facility as Generali Arena (myaustria.wordpress.com). In March 2025, the City of Vienna acquired the stadium for €39.4 million, with FK Austria Wien retaining operational management (thestadiumbusiness.com). The venue’s modernization (2016–2018) introduced sustainable features such as photovoltaic panels, energy-efficient infrastructure, and LED lighting—the first stadium in the German-speaking region to receive ÖGNI certification (generali-arena.at).

Stadium Facilities and Capacity

Generali Arena accommodates approximately 17,500 spectators, ranking among Austria’s largest and most modern football venues (elfpedia.eu). The stadium features:

Four main stands (North, South, East, West), each with unique viewing perspectives
Covered seating, VIP suites, and premium hospitality areas
Dedicated family and accessible seating sections
Modern restrooms, baby-changing stations, and hygiene facilities
State-of-the-art pitch with advanced drainage
On-site fanshop and sports bar
Free Wi-Fi and digital information screens (generali-arena.at).

Visiting Hours and Ticket Information

Visiting Hours:
- On matchdays, gates typically open 90 minutes before kickoff.
- Stadium tours and museum visits are available by appointment; hours may vary (fk-austria.at).
Ticket Purchase:
- Football and American football tickets can be purchased online via FK Austria Wien, Ticketmaster Austria, or at the stadium box office on event days (Vienna Vikings FAQ).
- Prices range from €15–€50 for regular matches; special events and VIP packages are available.
- Early booking is recommended for popular fixtures like the Wiener Derby (sportsgambler.com).
Payment Methods:
- Inside the stadium, only card payments are accepted for food, beverages, and merchandise. Pregame area vendors may accept both cash and card (Vienna Vikings FAQ).

Travel Tips and Directions

By Public Transport:
- Take U1 subway (Altes Landgut station) for direct access.
- Bus lines 15A, 68A, 68B serve the stadium area.
By Car:
- Limited paid parking is available in front of the arena; alternative garages nearby include Verteilerkreis Parking Lot and Garage Altes Landgut (Vienna Vikings FAQ).
- Public transport is advised on event days due to congestion.
Cycling:
- Secure bicycle parking is provided for eco-friendly transit.
Accessibility:
- The stadium is equipped with step-free entry, elevators, accessible restrooms, and wheelchair spaces (generali-arena.at).

Nearby Attractions and Cultural Sites

Belvedere Palace:
- Baroque masterpiece with world-famous art collections, a short distance from the stadium.
Favoriten Park:
- Local green space for relaxation.
Vienna City Center:
- Easily reached via U1, featuring Stephansdom, Ringstrasse, museums, and dining options.
Dining and Accommodation:
- Numerous cafes, restaurants, and hotels are available within walking distance, making it convenient for visitors (myaustria.wordpress.com).

Events, Tours, and Matchday Experience

Football Matches:
- Home of FK Austria Wien, hosting Austrian Bundesliga, European competition matches, and the celebrated Wiener Derby (Karlobag).
American Football:
- Venue for Vienna Vikings games and European League of Football events (europeanleague.football).
Stadium Tours & Museum:
- Guided tours, including behind-the-scenes access and the club museum, offer insights into FK Austria Wien’s legacy (fk-austria.at).
Family and Fan Zones:
- Entertainment, face painting, and interactive fan areas enhance the atmosphere for all ages.

Accessibility and Sustainability

Accessibility:
- Facilities support visitors with disabilities, including step-free access, tactile signage, hearing loops, and personalized assistance.
- Free tickets are available for eligible visitors with disabilities (elfpedia.eu).
Sustainability:
- ÖGNI-certified, the stadium features energy-efficient lighting, photovoltaic panels, and recycling initiatives to minimize environmental impact (generali-arena.at).

Frequently Asked Questions (FAQ)

Q: What are the Generali Arena visiting hours?
A: Open 90 minutes before kickoff on matchdays; guided tours require booking (fk-austria.at).

Q: How can I purchase tickets?
A: Buy online via the FK Austria Wien website, Ticketmaster Austria, or at the stadium box office.

Q: Is Generali Arena accessible for visitors with disabilities?
A: Yes, with step-free entry, accessible restrooms, wheelchair spaces, and support services.

Q: Are there guided stadium tours?
A: Yes, comprehensive tours—including the club museum—are available by appointment.

Q: What public transport options are available?
A: U1 subway (Altes Landgut station) and multiple bus lines serve the arena.

Q: Are there family-friendly areas?
A: Dedicated family sections and children’s activities are provided.

Q: Can I bring bags or flags into the stadium?
A: Standard security checks apply. Small flags are allowed; flagpoles must not exceed one meter. Drums are not permitted (Vienna Vikings FAQ).

Conclusion & Practical Tips

Generali Arena is a premier destination in Vienna, blending nearly a century of sporting tradition with modern amenities, sustainability, and inclusivity. Whether enjoying an FK Austria Wien match, a Vienna Vikings game, or an informative stadium tour, visitors are immersed in authentic Viennese football culture. The stadium’s central location, excellent public transport links, and proximity to major attractions like Belvedere Palace make it an ideal addition to any Vienna itinerary. For the best experience, purchase tickets in advance, arrive early on event days, and consult official channels for up-to-date visiting hours and event details. The Audiala app and official social media provide real-time updates, ensuring you never miss a moment at Generali Arena.